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About us

Geoffrey Parker

Co-founder and Partner

Geoffrey Parker is a professor of engineering at Dartmouth College where he also serves as Director of the Master of Engineering Management Program. He is also a visiting scholar at the MIT Sloan School and a research fellow at the MIT Initiative on the Digital Economy where he leads platform industry research studies. He is the co-author of the international bestseller Platform Revolution and is recognized globally for his scholarship on platforms. He is a frequent keynote speaker and advises senior leaders on their organizations’ platform strategies. He is the founder and co-chair of the MIT Platform Strategy Summit and the Boston University Symposium. He received a BSE from Princeton and MS and PhD from MIT. Geoff is the winner of the Thinkers50 2019 Digital Thinking Award, along with Marshall Van Alstyne, for the concepts of the inverted firm, two-sided markets, and how firms can adapt and thrive in a platform economy.

Peter C. Evans

Managing Partner

Peter C. Evans has over 20 years of experience leading teams in identifying, framing, assessing, and communicating high-priority marketplace trends and disruptions that support business planning and investment prioritization. He has held senior strategy, innovation and market intelligence roles at large global enterprises including General Electric, KPMG and IHS/CERA. Recognizing the strategic significance of platforms more than a decade ago, he led and published the first global survey of platform companies. He has served as co-chair of the MIT Platform Strategy Summit since 2016. Peter is a lifetime member of the Council on Foreign Relations and served on the board of the National Association for Business Economics. Peter received his BA from Hampshire College and his master’s degree and PhD degree from MIT.

Marshall Van Alstyne

Co-founder and Partner

Marshall Van Alstyne is one of the world’s experts on network business models and is a chaired professor at Boston University’s Questrom School of Business. He is a frequent speaker, board-level advisor, and consultant to startups and global firms. He is the co-author of the bestseller Platform Revolution and internationally recognized for his award-winning work on the theory of platforms. He has played a foundational role developing and delivering highly acclaimed graduate courses, online programs, and executive training dedicated to platform theory and practice. His work has appeared in journals such as Science, Nature and Harvard Business Review. Interviews appear regularly across Bloomberg, The Economist, The New York Times, The Wall Street Journal and National Public Radio. He is the founder and co-chair of the MIT Platform Strategy Summit and Boston University Symposium. He received a BA in computer science from Yale and MS and PhD in information systems economics from MIT. Marshall is the winner of the Thinkers50 2019 Digital Thinking Award, along with Geoffrey Parker, for the concepts of the inverted firm, two-sided markets, and how firms can adapt and thrive in a platform economy.

Dyan Finkhousen

Partner and COO

Dyan Finkhousen is a global authority on ecosystem business models and expert networks. Dyan’s work in this area has delivered hundreds of programs and well over six billion dollars in impact. She founded GE GeniusLink and GE Fuse, coached teams on the development of IoTplatform portfolios, and led the development of GE’s IoT platform brand Predix. Valued for her record of creating and scaling transformational business models, Dyan has served on advisory boards for Expert Economy companies and is an Advisor and Founding Member for Open Assembly. Her work has won several industry awards and has been showcased in The Wall Street Journal, Wired, Forbes, Harvard Innovation Lab, Harvard Analytics curriculum, Singularity University, Cooper-Hewitt Museum, Nikkei Business, and CIO Review. She is the Founder and CEO of Shoshin Works, where she is a frequent speaker and consultant to global firms. She received a BFA from Ohio University and an MBA in Finance and Marketing from the University of Notre Dame.

Geoffrey Parker

Co-founder and Partner at
the Platform Strategy Institute

Geoffrey Parker is a professor of engineering at Dartmouth College where he also serves as Director of the Master of Engineering Management Program. He is also a visiting scholar at the MIT Sloan School and a research fellow at the MIT Initiative on the Digital Economy where he leads platform industry research studies. He is the co-author of the international bestseller Platform Revolution and is recognized globally for his scholarship on platforms. He is a frequent keynote speaker and advises senior leaders on their organizations’ platform strategies. He is the founder and co-chair of the MIT Platform Strategy Summit and the Boston University Symposium. He received a BSE from Princeton and MS and PhD from MIT. Geoff is the winner of the Thinkers50 2019 Digital Thinking Award, along with Marshall Van Alstyne, for the concepts of the inverted firm, two-sided markets, and how firms can adapt and thrive in a platform economy.

Peter C. Evans

Managing Partner
at the Platform Strategy Insttitute.

Peter C. Evans has over 20 years of experience leading teams in identifying, framing, assessing, and communicating high-priority marketplace trends and disruptions that support business planning and investment prioritization. He has held senior strategy, innovation and market intelligence roles at large global enterprises including General Electric, KPMG and IHS/CERA. Recognizing the strategic significance of platforms more than a decade ago, he led and published the first global survey of platform companies. He has served as co-chair of the MIT Platform Strategy Summit since 2016. Peter is a lifetime member of the Council on Foreign Relations and served on the board of the National Association for Business Economics. Peter received his BA from Hampshire College and his master’s degree and PhD degree from MIT.

Marshall Van Alstyne

Co-founder and Partner at
the Platform Strategy Institute

Marshall Van Alstyne is one of the world’s experts on network business models and is a chaired professor at Boston University’s Questrom School of Business. He is a frequent speaker, board-level advisor, and consultant to startups and global firms. He is the co-author of the bestseller Platform Revolution and internationally recognized for his award-winning work on the theory of platforms. He has played a foundational role developing and delivering highly acclaimed graduate courses, online programs, and executive training dedicated to platform theory and practice. His work has appeared in journals such as Science, Nature and Harvard Business Review. Interviews appear regularly across Bloomberg, The Economist, The New York Times, The Wall Street Journal and National Public Radio. He is the founder and co-chair of the MIT Platform Strategy Summit and Boston University Symposium. He received a BA in computer science from Yale and MS and PhD in information systems economics from MIT. Marshall is the winner of the Thinkers50 2019 Digital Thinking Award, along with Geoffrey Parker, for the concepts of the inverted firm, two-sided markets, and how firms can adapt and thrive in a platform economy.

Dyan Finkhousen

Partner and COO
Platform Strategy Institute

Dyan Finkhousen is a global authority on ecosystem business models and expert networks. Dyan’s work in this area has delivered hundreds of programs and well over six billion dollars in impact. She founded GE GeniusLink and GE Fuse, coached teams on the development of IoTplatform portfolios, and led the development of GE’s IoT platform brand Predix. Valued for her record of creating and scaling transformational business models, Dyan has served on advisory boards for Expert Economy companies and is an Advisor and Founding Member for Open Assembly. Her work has won several industry awards and has been showcased in The Wall Street Journal, Wired, Forbes, Harvard Innovation Lab, Harvard Analytics curriculum, Singularity University, Cooper-Hewitt Museum, Nikkei Business, and CIO Review. She is the Founder and CEO of Shoshin Works, where she is a frequent speaker and consultant to global firms. She received a BFA from Ohio University and an MBA in Finance and Marketing from the University of Notre Dame.

AWARDS & RECOGNITIONS

Marshall Van Alstyne & Geoff Parker

2019: The Thinkers50 Digital Thinking (#36)

Marshall Van Alstyne & Geoff Parker

“Pipelines, Platforms, and the New Rules of Strategy”
HBR’s 10 Must Reads: The Definitive Management Ideas of 2017
HBR’s 10 Must Reads on Business Model Innovation 2019
HBR’s 10 Must Reads on Platforms & Ecosystems 2020

Dyan Finkhousen

Upwork Ecosystem Changemakers Award 2019
Brightidea Global Innovation Management Award 2018
Edison Gold Innovation Award 2017
Brightidea Global Innovation Economic Impact Award 2017
Ninesigma Excellence in Collaborative Innovation Award 2016
Innovation Award for Business Model Transformation – University of California Berkeley-Haas School of Business 2015

Peter C Evans

Life Member, Council for Foreign Relations (2009)
Former Board Member: National Association for Business Economics

Geoff Parker

2003: Wickham Skinner Early Career Award

Marshall Van Alstyne

2017 Academy of Management Distinguished Scholar